Google Search “The New Way to Search”
In a world where Gen Z is turning to social media for all their search needs, the Google app was poised to be the one-stop shop for anyone to find exactly what they’re looking for. Over a one year period, we planned, executed and delivered a bespoke social campaign that featured 40+ creators and over 250+ pieces of unique social content. I looked after a specially curated in-house production team to plan, contract, license, edit and deliver every custom asset.
Campaign Produced by Studio72, in-house at 72andSunny
Shortlisted for Innovative Use of Creators, Influencers or Celebrities // Cannes Awards